CRM Marketing Specialist

We're looking for a CRM Specialist for one of our clients, a company in the online gambling industry.

︎︇︂︈︄︌︀︈​︂︆︄︃​︁︁︎︌​︈︂︇︍​︈︆︅️︊︄︈︌︊︎︂︎If you have ︁︀​︂︃︃​︁︂︇​︁︂︈marketing skills and experience, if you have a healthy dose of curiosity, love learning about new tools and you're always looking for ways to innovate, then this is the job for you!

So, don't hesitate to send us your CV :)

Competences & Skills
• Proficient in Romanian & English (spoken & written)
• 1+ years’ experience in a similar CRM marketing role
• Considered a plus experience in CRM within igaming industry
• Extremely organized with a passion to drive optimization
• Excellent communication skills
• Technical mindset with the ability to learn and adapt quickly.
• Advanced analytical capabilities utilizing customer data
• Strong desire to learn new things and develop skills.
• Familiarity with CRM platforms.

Job responsibilities
• Create a concept and deliver user journey and experience including loyalty effects
• Keep the users engaged. Increase customer retention and engagement by outlining and realizing customer lifecycle campaigns and communications
• Set up and launch internal tournaments according to the promo plan.
• Set up and launch various game mechanics on the website (missions, scratch cards, gift boxes), earning points or advancing levels
• Analysis of gamification results (tournaments, missions, scratch cards, etc.).
• Monitor, track, and analyze the financial effectiveness of campaigns through regular reporting and optimizations if necessary.
• Align closely with other colleagues from CRM team to ensure overall best possible customer experience. Work closely with all CRM team members and digital.