Growth Marketer With UI/UX and CRO Focus

1 poziție

Candidatul Ideal

We are looking for a Growth Marketer focused on User Interface, User Experience, and Conversion Rate Optimization to join our team and take ownership of the user experience and interface design for our consumer-facing brands in the real estate industry. You’ll be shaping the way millions of users interact with our websites and apps and design user flows that aim to deliver intuitive experiences and generate ecommerce sales.

You’ll be responsible for designing and optimizing user flows that not only enhance the user experience but also improve conversion rates. Working closely with our marketing experts, graphic designers, and software engineers, you’ll use your expertise to design, test, and iterate web interfaces, A/B tests, and promotional campaigns that deliver measurable results.

Mandatory task: Please submit your portfolio through the application form or include a link on your resume.

This position is available in a hybrid regime that implies working from the office at least once a week. Therefore, please take into account that you would need to be located in or near the Cluj-Napoca area.

Desired skills and experience:

At least 3 years of experience designing web interfaces and user flows
Bachelor’s degree in Computer Science, Design or related fields
A portfolio demonstrating complex application design and high-fidelity prototypes
Expertise in creating wireframes, diagrams, interactive prototypes, and development specifications
Proficient in tracking and analyzing user behavior through website analytics platforms
Experience conducting user A/B testing
Experience in design tools like Figma, Sketch, or Adobe
Strong skills in creating user flows, conversion funnels, purchase flows and landing pages
Experience in launching and managing promotional campaigns
Critical thinking & product thinking
Self-starter with a capacity to take feedback as an opportunity to improve

Nice to have:

Good understanding of front-end technologies (HTML, CSS) and frameworks (Angular, JavaScript)
Experience working with WordPress

Descrierea jobului

This position represents a great opportunity to be part of one of the top digital marketing teams in the industry. ︃︁︄︄︄︇︁︁︅Friendly, professional and fun are just some of the words people use to describe the work environment in the marketing team at Yardi.

Responsibilities:

Collaborate with cross-functional teams including software engineers, graphic designers, marketers, sales and product managers to design the user experience for real estate websites
Develop concepts, wireframes, prototypes, and intuitive user flows
Adhere to brand guidelines and ensure consistency across all elements of the user interface, including typography, layout, color, and iconography
Conduct user research to discover needs, collect feedback and test usability
Propose and set up A/B tests to continuously improve conversion rates and user engagement
Align design with Conversion Rate Optimization best practices for ecommerce checkout and lead generation
Define and implement design systems and UI component libraries to ensure brand consistency in collaboration with a graphic designer
Propose and implement user flows and interfaces that prioritize both user experience and conversion goals, in collaboration with a graphic designer
Develop wireframes, prototypes, and specifications for graphic designers and development teams to clearly convey UX/CRO strategies
Create compelling landing pages and optimize them for performance
Track and analyze user behavior metrics to support ongoing UX/CRO improvements
Collaborate with the marketing team to design and execute promotional campaigns

We also offer a competitive benefits package including:

Highly competitive salary;
Up to $2000 educational reimbursement plan/calendar year;
Comprehensive private medical and life insurance plan;
Flexible work schedule;
Modern technology, work methods and tools;
Possibility to participate in various training programs and conferences;
40 RON/day meal tickets;
Frequent internal engagement activities, themed parties & team-buildings.
Discount plans for fitness centers, restaurants and various service providers.
Fresh fruit, snacks and coffee in the office;
Open air terraces, game rooms.

Descrierea companiei

Yardi Romania is part of Yardi Systems, Inc., an American company founded in 1984 that has become the leading provider of software solutions for the real estate industry, with over 45 offices and 9000+ employees worldwide. Our development center in Cluj-Napoca, opened in 2010, is the second largest Yardi office in the world – counting over 1300 dedicated professionals with highly diverse skillsets, ranging from software development to data research and analysis, client support, marketing, journalism, consulting, and customer service.

At Yardi Romania, we are committed to quality, innovation, responsiveness, and customer focus. Here, we build products that make life easier for millions of people, helping them find their dream homes, sell, or administer their properties, manage tenant relationships, and make savvy investments.

Our success belongs to our employees, who make Yardi Romania an amazing place to work and grow.

Publicat 11 Nov. 2024 Reactualizat 23 Nov. 2024 Expiră 11 Dec. 2024