Copywriter – Marketing & Communications SEO/SEM Specialist

•Bachelor’s degree required, preferably in English, journalism, communications or related field.
•External or in-house agency experience required.
•Healthcare, life sciences and/or biopharma research and writing experience are nice to have.
•Minimum of five years of professional-level writing experience required.
•Portfolio / writing samples demonstrating US English language mastery required.
•Ability to quickly research competitive content approaches to suggest content approach.
•Ability to search our existing content (or collaborate with MarComm team) to see if items can be quickly repurposed as new content.
•Solid SEO/SEM knowledge
•US English language mastery, demonstrated through a strong portfolio of copywriting and editorial
•Technical/Scientific background a strong plus
•Demonstrated proficiency and expertise in MS Office (Word, Excel, PowerPoint) and Adobe Acrobat
•Ability to work independently with general supervision.
•Navigates business challenges effectively, collaborates at all levels of the organization including Director and ELT levels.
•Strong presentation skills
•Biopharma, life science, and healthcare knowledge
•Understanding of writing applications in traditional and emerging channels; applies expertise to solve challenges and connect story to customer.
•Ability to maintain a consistent voice and audience focus in writing.

Avantor is looking for a dedicated Copywriter – Marketing & Communications SEO/SEM Specialist to join the inhouse
Marketing Agency the ︁︀​︂︃︃​︇︃​︁︃︂company is creating.
This role will be a full-time position based out of our Bucharest, Timpuri Noi, office - hybrid mode or can be remote for person applying outside Bucharest.
Working independently with general supervision, the Copywriter is responsible for the development of compelling creative concepts and high-quality verbal and written content, within brand and on strategy, across a large variety of print and digital media. This position research, develops and writes targeted and compelling content including marketing, promotional and web campaigns, social media, product and equipment demonstrations, white papers, sales materials, video segments and more to support Avantor’s growing portfolio of biopharma, marketing, lab services and other and life science divisions.

The team

Avantor's creative agency group team consists of individuals spread globally.
The copywriter must exhibit advanced writing knowledge and SEO/SEM skills along with an ability to collaborate throughout Avantor’s matrixed organization to ensure quality, verbal and visual consistency and timeliness of material. This person must ensure adherence to compliance and regulatory restrictions. US English mastery, strong business acumen, storytelling and presentation skills, agility, high energy, and a collaborative approach are all essential to ensure success in delivering quality, brand-appropriate verbal and visual consistency and content relevance.

Responsibilities:
•Write creative, effective copy according to project specifications and/or creative brief.
•Maintain single narrative voice, implementing consistency throughout content – balancing supplier needs with company standards.
•Research clients, their competitors and the target audience to support creative strategy and inform the execution.
•Provide writing support for aligned client group(s), as well as supporting projects from other clients as demand and scheduling requires.
•Produce original, relevant, clear and credible copy and be accountable for the final development of creative assets that engage and inform customer and deliver a clear call to action.
•Implement SEO/SEM enhancement in all web/digital content.
•Ensure accuracy, attention to detail and that the project overall meets or exceeds the writing objectives.
•Ensure messaging brand guidelines and directives are embraced and adhered to in all executions.
•Adhere to regulatory and compliance regulations.
•Execute writing requests with accuracy, producing zero errors in work (all client edits are implemented correctly, spell check was run, facts were confirmed)
•Respond to all requests and communications in a timely and thorough manner.
•Work to improve the team’s overall performance and embrace a collaborative approach.
•Support peers by reviewing work to ensure zero errors in work per above.
•Edit and proofread material as demand and scheduling requires.
•Support leadership in helping to build a unified team mindset.

Dare to go further in your career. Join our global team of 14,000+ associates whose passion for discovery and determination to overcome challenges relentlessly advances life-changing science.

The work we do changes people's lives for the better. It brings new patient treatments and therapies to market, giving a cancer survivor the chance to walk his daughter down the aisle. It enables medical devices that help a little boy hear his mom's voice for the first time. Outcomes such as these create unlimited opportunities for you to contribute your talents, learn new skills and grow your career at Avantor.

We are committed to helping you on this journey through our diverse, equitable and inclusive culture which includes learning experiences to support your career growth and success. At Avantor, dare to go further and see how the impact of your contributions set science in motion to create a better world. Apply today!